Archive | Legal

Not An Open and Shut Case

Several trademark applications that have made the news recently have centered on common words or phrases: • The fashion label Off-White, led by designer Virgil Abloh, tried to register the phrase “PRODUCT BAG,” including the quotation marks around it, with the U.S. Patent and Trademark Office (USPTO). The label has been using the words since […]

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High on Brand Extension

In the last couple of months, a number of marijuana brands have announced their intent to license their trademarks for food and drinks, vape pens and other smoking accessories, apparel, concentrates, creams, and other closely related categories. Examples include: JuJu Royal Premium, founded by Julian Marley. Dropleaf holds the rights for the trademark and Marley […]

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Emojis, Licensing, and the Law

The abundance of emoji-related graphics and brands available for licensing and the strong presence of emoji-themed merchandise at retail this fall raise some questions for the licensing community. For example: What are my options if I want to create products featuring emoji-related designs and/or brands? Are emojis legally protectable in the first place? Do I […]

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Parallel Lines

The foundation of the licensing business is the existence of unique, legally protected properties that create a real point of difference for licensees. As a number of current initiatives attest, however, it is possible to oversee a viable licensing program even when full copyright or trademark protection is impossible. The vagaries of international trademark law […]

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