Tag Archives | Upper Deck

Games of Skill and Chance

At Toy Fair New York this week, there are many reminders of how licensed properties have long proven to be a good fit with board and other tabletop games for all ages. While not every licensed game will be a success, licensing is assuming an expanded role in several current trends in the board and […]

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Wrestling Groups Pin Down New Deals

Last week WWE announced a multifaceted partnership with Fanatics. This is just the latest in a string of initiatives that have surfaced in the past year or so involving wrestling-related IP. Properties and brands at the forefront include: WWE. Its long-term, global deal with Fanatics encompasses e-commerce (including a reintroduction of the WWE Shop); licensed […]

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Trading Card Transformations

The trading card industry has been experiencing a number of changes this year, from skyrocketing interest in collecting, to decades-long licensing agreements changing hands, to the emergence of new opportunities including non-fungible tokens (NFTs) and collegiate name, image, and likeness (NIL) rights. Some of the key trends to watch: A pandemic-fueled rise in popularity. Interest […]

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Everyday Heroes

Toys and collectibles depicting police officers have taken a hit since the protests against police brutality began almost a month ago with the killing of George Floyd. Lego temporarily stopped marketing its police-centric building kits (but did not stop selling them), while Paw Patrol has come under scrutiny in some quarters for portraying the police […]

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