The Mid-Autumn Festival is a celebration of the Harvest Moon that takes place in China and other parts of Asia, this year on September 21. In the lead-up to this big holiday, designers and fashion labels, chefs, hotels, corporate brands, characters, and video game properties have increasingly partnered for gift sets containing mooncakes, a delicacy […]
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Culture Club
A number of cultural institutions—the bulk of which have traditionally handled their licensing and product development activities (if any) internally—have signed licensing agents in the past year, with most of the announcements coming since the beginning of the COVID era: The Metropolitan Museum of Art launched a global licensing program, announced in July, with Beanstalk […]
Native American Culture in the Spotlight
The presence of Native Americans and Native American themes in creative and business pursuits is slowly expanding. Recent examples of ventures involving Native American culture differ from many of those that have occurred in the past, in that Native people are increasingly behind the efforts, lending authenticity. In addition, the initiatives are not about history […]