As more actors and actresses dip their toes into the foodie space with cookbooks, food-based TV series, and other related content, they are increasingly lending their names, or their proprietary brands, to products for the kitchen, namely cookware and appliances. At least four such partnerships have launched or expanded in the last year: Stanley Tucci […]
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Meal Time
This spring and summer, a number of chefs and other celebrities have introduced home goods collections centering on mealtimes, featuring products including cookware, tabletop items, kitchen storage, kitchen textiles, table linens, and the like. The new ranges, some produced in-house but most accomplished through licensing or collaboration, join a very crowded landscape in this category, […]
Private Property
Retailers’ focus on in-house developed private labels has been on the upswing of late, creating more competition for manufacturers and property owners seeking shelf space for their licensed products. These recent examples illustrate the trend: Target introduced three new private labels this summer. They include Heyday for electronics, which debuted in June; Wild Fable for […]