Tag Archives | Draper James

M&A À La Mode

This year has seen significant numbers of mergers and acquisitions in the global fashion industry, with much of the action centered in the luxury and/or direct-to-consumer spaces. Some of the reasons given for the high level of activity include consolidation in the digital-first DTC space; the need to strengthen omnichannel distribution capabilities; a wish to […]

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Standing in Someone Else’s Shoes

As retailers continue to increase brand-extension activity based on their proprietary IP—through licensing or other models—footwear has, not surprisingly, become a key category of interest for retail chains in the fashion and lifestyle spaces. Sometimes the licensed or collaborative shoes are sold primarily in the licensors’ own stores, but they often find distribution opportunities in […]

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Student Unions

A handful of collaborations this past summer involving schools of fashion served as a reminder that working with student designers can be a good way to infuse fresh looks into products tied to established properties or brands: In August, the Girl Scouts of the USA paired with three design students from the Fashion Institute of […]

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Partners in Body Positivity

Despite the fast-growing incidence of new initiatives focusing on the plus-size and extended-size women’s apparel and accessories markets over the past several years, there is still a need for more fashionable choices for consumers at both the higher and lower end of the size spectrum. As a result, general-market fashion retailers and brands continue to […]

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Now We’re Cooking

The kitchen housewares and tabletop industry has in recent months been the focus of a number of retail-exclusive product lines that involve licensed properties. This type of partnership has been going on for years, but the frequency seems to be on the rise of late. The following have debuted since mid-2018: Chrissy Teigen and Target […]

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Vision Quest

In these days of collaborations, limited editions, and other in-and-out programs, it is sometimes easy to forget that long-term, traditional licensing deals are still going strong, especially in certain sectors. A case-in-point: eyewear. Collaborations and limited programs exist in this category as well, of course. But properties such as fashion, lifestyle, and luxury brands, among […]

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