Scary plush and plush-like characters from the worlds of video games and collectibles are currently having a moment in the licensing business. These properties do not represent a new phenomenon, but their number is currently ramping up, likely due in part to the popularity of the horror genre in general. Most are meant to appeal […]
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Science of Reading Spurs Focus on Phonics
In the hopes that all U.S. children will be able to read at grade level by their third year in school, educators have turned to instruction rooted in “the science of reading (SoR).” This is a body of research about how children learn to read that emphasizes phonics and phonemic awareness along with fluency, vocabulary, […]