The global expansion of children’s animation properties originating in Russia continues in 2020, with a growing number of distribution, consumer product, and licensing representation deals announced since January. There has been a particular flurry of activity in April and especially May: 0+ Media signed Maurizio Distefano Licensing as its rep for Leo and Tig in […]
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From Russia with Licensing
Russia has become the source of a rising number of children’s properties with eyes on the international market. Factors behind the increase include a boost in government support for the domestic animation industry since the 2000s, the growing sophistication of the licensing business in Russia, and the development of YouTube and other streaming channels as […]
Online Properties, Offline Products
By Karen Raugust on March 20, 2017 in Character/Entertainment, Digital, Licensing, Publishing, Toys/Games
Original entertainment series distributed on streaming platforms, rather than on traditional television, have quickly gained traction as viable licensing opportunities. The first licensed products for these sorts of IP, which began to emerge in the world of licensing nearly two years ago, tend to be toys and/or books. Some examples: Jim Henson Productions’ Word Party, […]
No Longer Niche?
As little as a year ago there was skepticism as to whether streaming-only entertainment properties, without TV, film, or franchise backing, would be viable for licensing any time soon. This perception is changing quickly. It is not yet known whether widespread licensing programs tied to shows available only on Netflix, Hulu, Amazon Prime, and the […]