A number of property owners have announced the launch this fall of branded educational courses, online at the moment, mostly through partnerships with education providers. All are focused on professional training. The timing makes sense given the high number of furloughs and layoffs that have occurred since the start of the pandemic. Many adults want […]
Tag Archives | Aardman Animations
Sleep Aids
More than 108 million, or about 30%, of Americans suffer from sleep deprivation, according to the Centers for Disease Control and Prevention. Several collaborative initiatives in the U.S. and U.K. over the past year have put a spotlight on the role of sleep as an important part of overall health and wellness: Eve Sleep, an […]
Tokens of Gratitude
By Karen Raugust on May 21, 2020 in Branding/marketing, COVID-19, Design and content themes, Licensing
In the last few weeks, a handful of licensors and licensees have launched marketing campaigns and/or product lines built around thanking the medical professionals and other essential workers who have been risking their health to care for the sick or fill the population’s basic needs during the COVID-19 crisis. While a number of companies involved […]