Food trucks have become ubiquitous on street corners across the U.S. and in some other territories since at least the mid-2010s. As a result, they have emerged as a frequent element within children’s storytelling—including both food-centric and non-food-centric TV shows, books, games, and movies—as well as a common theme in kids’ consumer products, especially toys. […]
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April Fool’s Day: PR or Peril?
Many consumer products marketers and IP owners were back with April Fool’s Day pranks in 2021, after a break last year due to the pandemic still being in its early weeks. Some examples of the trickery on April 1 last week were tied to current events, as when Wildbrain’s Teletubbies announced their own NFT, the […]