Over the last couple of days, news has come to light about the oversight of three significant entertainment franchises changing or expected to change hands. The three situations, each of which is unique in its specifics, involve merchandising as well as other rights, and the goal, at least in part, is to refresh and rejuvenate […]
Tag Archives | Roald Dahl
Heading Home
The International Home and Housewares Show, held in Chicago this month, is always a good time to take stock of licensing deals involving house and home. A sampling of initiatives announced at the show or in the weeks leading up to it illustrate the breadth of licensing in this segment: Gibson Overseas is debuting a […]
Brit Lit
Classic character properties with roots in British children’s literature have been expanding their licensing activities of late, mainly in their home market and largely with a focus on adult consumers. Many of the licensors are capitalizing on high-profile anniversaries and/or entertainment releases, while others are simply trading on retro appeal, especially for fans who grew […]