Celebrities are increasingly taking roles as activists, from supporting Black Lives Matter, to promoting women’s rights in light of the Me-Too movement, to highlighting sustainability. Meanwhile, activists working toward various causes are more often becoming celebrities in their own right. Members of both groups are looking at fashion and other product collaborations and brand ambassadorships […]
Tag Archives | Estee Lauder
Raising the Barre
The news this week that ballet dancer Tiler Peck is pairing with sportswear label Stateside for a capsule collection is a reminder of the handful of ballet dancers who have entered into merchandise collaborations over the past few years. Now is an ideal time, as ballet-inspired fashion, sometimes dubbed “balletcore,” has been on trend since […]
Beauty Contest
Just in the last week, three celebrity makeup artists have entered or expanded their presence in the competitive beauty and wellness space, announcing new retail-exclusive licensing or collaboration deals: Sir John, best known for his work with the likes of Beyoncé and Kim Kardashian, paired with South African retailer Woolworths Holdings for a limited-edition collaboration. […]
Behind the Makeup
Celebrity makeup artists and hair stylists have been extending their names into cosmetics and other beauty products in a big way since at least the mid-1990s, well before social media and reality TV made them recognizable to a broad swath of consumers. The trend continues today, as several announcements in the last six to nine […]