In the mid- to late 2010s, fashion designers’ collaborations with wearable technology companies were thought to be key to growing this then-nascent industry. Fashion labels’ design expertise would help turn wearables into sleeker, more attactive devices, and their names would bring new customers to the segment. While many deals were announced at the time, they […]
Archive | Electronics
LED Therapy Lights The Way For Licensing
Home-use LED light-therapy face masks are spiking in popularity, even given their high prices, with sales expected to grow at a pace of more than 10% per year through 2032, according to Allied Market Research. Consumers wear these devices, which use red, blue, amber, and/or infrared light, for 10 to 20 minutes three to five times […]
Accessorizing with Music
Last month, Fendi announced a deal with Devialet for a portable speaker. This is the latest in a series of speaker pairings between luxury fashion designers and electronics companies that has been ongoing since the mid-2010s and has intensified since 2021. While the configurations vary, the majority, especially recently, are portable and designed as fashion-forward […]
Ready for Lift-Off
As is the case for many hobbies, participation in stargazing, a particularly calming pastime for many, has spiked during the pandemic, and the rising interest in the stars has resulted in record sales of telescopes, according to retailers and suppliers. This is good news for both the licensors recently signing deals in the space and […]