The “girl power” trend that has been so prevalent in entertainment, toys, and other products for the past few years is not limited only to children. There are also more female-focused initiatives geared toward teen and adult consumers—of both genders—especially in the video game, comic book, and other segments of “geek culture.” Examples include: Books […]
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Expanding The Indie Comics Universe
Three independent comic book companies have recently announced new brand-extension ventures for their proprietary properties: Dynamite Entertainment said it was launching a high-end giclée art print program to debut in January. The first collectible prints will be based on Dynamite’s Vampirella, with other characters to follow. Dynamite ranks as the seventh largest vendor to comic […]
Seriously Comical
A large percentage of the top-performing entertainment/character properties in recent years come from the comic universe, most prominently from the two industry titans, Disney-owned Marvel and Warner Bros.-owned DC Comics. Other comic book publishers also are involved in outbound licensing. Their activity, which has long been a fact of life but seems to be on […]