Tag Archives | True Religion

Adding Artistic Flair to the Denim Category

Denim has been experiencing one of its cyclical upswings in popularity in the fashion world of late, and the category has been exhibiting both more creativity in design and increased collaboration activity than in the past. At the same time, artists are partnering for fashion collaborations of all kinds with ever-increasing frequency. So it makes […]

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Brands Bolster Bed and Bath

Licensing remains a force in home goods, especially in the home textiles sector, even as the industry as a whole faces some post-pandemic challenges. Here is a roundup of some of the many properties—across several property types but with a focus on fashion and lifestyle—that have entered the category in 2023. All take the form […]

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Jazzed About Jeans

Denim sales have been on the rise in 2021 and 2022, with individual companies at all price points reporting jumps in sales in the category. That growth is likely to last, analysts say. Research and Markets, for example, estimates that the denim jeans market worldwide will reach $76.1 billion by 2026, up 32.8% from $57.3 […]

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Getting a Kick Out of Fashion

Leading football clubs around the world, like other sports organizations, have been forging deals with design labels for fashion-forward apparel collections. Some of the examples in the second half of this year: Manchester United paired with True Religion for a line of premium denim for women and men, along with a future junior’s range, sold […]

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