Celebrities have been making appearances, in cartoon form, across key storytelling and communications platforms. The initiatives are mostly for children, but there is sometimes appeal for adults as well, depending on the project. They involve a variety of media configurations: Animated TV shows and films. In June, Ellen DeGeneres’ Ellen Digital Ventures and Warner Bros. […]
Tag Archives | Official Emoji Brand
Sticking to the Message
Characters and other imagery associated with instant messaging apps have given rise to a number of licensed product initiatives, many of which have become strong programs globally in terms of retail sales. Such initiatives can be organized into three major groups: Proprietary characters created by messaging apps. LINE Corporation oversees a wide range of products […]