Plush bouquets are an increasingly popular gift for Valentine’s Day—as well as for Mother’s Day and other gift-giving occasions—and character/entertainment licensing plays a role in the sector. The product consists of plush figures assembled in a plush wrapper, like a bouquet. Some of the plush items are specially designed to combine character likenesses with flower […]
Tag Archives | Chucky
Horrific Hops
Limited-edition Halloween-themed craft beer collaborations have been on the rise over the past few years, with 2022 as active as ever in terms of the number of examples. Entertainment properties of the horror genre, candy brands used for trick-or-treating, and musical acts whose stage presence, lyrics, and/or graphics are Halloween-appropriate, are well represented: Entertainment. This […]
An Extra Scary Halloween
Halloween, coming up this Saturday, is naturally forcing consumers, marketers, and retailers to adapt their approach for the COVID era. How will that impact sales of Halloween-related products? The National Retail Federation predicts overall spending for the holiday will fall 8%, from $8.8 billion in 2019 to $8 billion this year, although those who do […]