In the last two weeks, three of the biggest names in blue jeans announced they had signed deals to extend their brands into new categories with the help of leading retailers. All of the agreements put a premium on sustainability: On January 29, Levi Strauss & Co. said it was partnering with Target to launch […]
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Building a Case for Blockchain
Blockchain is a decentralized ledger—essentially a database—for securely tracking and storing a string of sequential information. It offers the ability to create a transparent, tamper-proof, and trustworthy record of ownership, value, chain of custody, authenticity, and other attributes of an individual product over time, from raw materials through sale and resale. Pilots based on blockchain […]