It has become the norm over the past decade for musicians to put forth merchandise collections tied to specific albums, tours, and songs, not just for concert tour merchandising at the venue but for sale through retail channels as well. These ventures have proliferated over the years and can take a number of forms, many […]
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Hard Liquor’s A Gonna Fall
The announcement last week that Bob Dylan was getting into the spirits game with a collection of premium whiskeys is just the latest in a raft of deals pairing musicians with wine, beer, and liquor marketers. More than a half dozen agreements announced this year so far illustrate the wide variety of music genres, business […]