Hot sauces have been one of the most licenseable property types in the food-to-food licensing space for some time, and there continues to be a steady flow of new collaborations and licensing deals, as well as new brands entering the business. This has led to an ever more diverse range of spicy flavor profiles and […]
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Bringing the Heat
Gen Z and millennials are currently driving strong demand for hot and spicy flavors. The Specialty Food Association and Instacart (with the Harris Poll) are among the organizations that have identified hot and spicy as one of the key flavor trends of 2023. Research and Markets predicts the global market for hot sauces and condiments […]
Latin Flavor
Last week MegaMex Foods, a joint venture between Herdez del Fuerte of Mexico and Hormel of the U.S., licensed its Herdez brand to Utz Quality Foods. Utz—which has distributed MegaMex Foods including Chi-Chi’s tortilla chips and Chi-Chi’s and Herdez salsas and dips since 2018—will now produce and market Herdez-branded white, yellow, and blue tortilla chips […]