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Athletes Offer Celebrity-Licensing Insights

The week before the Super Bowl in early February, the NFL Players Association and its partners in the OneTeam Collective incubator program hosted an educational panel of athletes and licensees who spoke about celebrity participation in licensing, endorsements, and other forms of partnership. The event was part of OneTeam Collective’s second annual Pitch Day, where […]

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Giving Voice to Smart Electronics

One of the biggest topics of conversation at this year’s Consumer Electronics Show in Las Vegas was the prominence of voice assistants such as Amazon’s Alexa, Google’s Assistant, Apple’s Siri, Samsung’s Bixby, Roku’s Entertainment Assistant, and Microsoft’s Cortana. Not only are such voice assistants associated with smart speakers (e.g., Amazon’s Echo or Google’s Home), which […]

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