The e-sports business has been facing many and varied challenges in the past year: Key sponsors are leaving the business. This is the most important revenue stream for the industry, representing 60% of esports organizations’ total revenue, according to NewZoo. In addition to the failure of crypto company FTX, a big esports sponsor, companies such […]
Tag Archives | hummel
Esports Properties Score New Partnerships
Esports has gained a higher profile among the general public during the COVID-19 crisis, with viewership and participation both up. Some mainstream sports fans have turned to esports for entertainment or wagering due to the lack of any other sport to watch. Athletes from traditional sports have helped generate awareness during their leagues’ hiatuses by […]