Tag Archives | Daewoo

Augmenting Appliance Sales Through New Licensing Deals

A number of brand-extension licenses in the consumer appliance sector have been forged or changed hands in the last year and a half, in different parts of the world:  This month, Kenmore & Brands licensed Curtis International to manufacture, distribute, and market Kenmore-branded refrigerators, small kitchen appliances, commercial appliances, and other appliance categories in North […]

Continue Reading