Tag Archives | Los Otros

Honing In On The Hispanic Market

Licensors and licensees continue to develop product initiatives meant to appeal to U.S. Hispanic consumers: In April, Masked Republic introduced a website, LuchaCentral.com, with Asteri Networks as a hub for news and content about Mexican masked wrestling. In addition to curated and original news, an event calendar, profiles of the luchadors (wrestlers), and a social […]

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